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I received an email this morning, dear reader, promoting a system called One A Day Wonder (OADW). Itâ€™s a backing system which is easy to follow, but Iâ€™m getting ahead of myself.
First, let me tell you about the buying process, which can only be described as â€˜hyper-aggressiveâ€™. Actually, it could be described as a lot of other things too: annoying, stupid, greedy, confusing, unnecessary, etc.
OADW is sold with two â€˜upsellâ€™ opportunities, i.e. other things you are offered after youâ€™ve bought the system. Although these are pretty much â€˜de rigeurâ€™ for a lot of people, this one really stood out.
Because the first upsell â€“ which offered me something called â€˜Each Way Winnersâ€™, another system â€“ had a whole SIX different â€˜wait, are you sure you donâ€™t want it?â€™ screens, each with a lower price than the last. So, having been first offered it for Â£27.95, I was finally offered it for Â£3.95!
Next, I could take lifetime email selections sent to me for just Â£23.95. No thanks, I said. Several more (indeed, another five) no thanks later (the last at Â£3.95), I was finally given the chance to download the manual.
Except I wasnâ€™t. I was asked to enter my name and email to sign up for a list which would then send me to the download pageâ€¦ Checked my email and finally I received a link to the download page.
When I got to that page, lo and behold if the upsold system wasnâ€™t there too! So I got OADW and Each Way Winners for my investment (Â£29.95 by the way).
I also got two other bonus systems, making four in total. But how are they?
Well, the focus of course should be on OADW, as that is the system under review in the title of this post. Itâ€™s a simple system, and will take no more than five minutes a day to operate. But it has some issues.
Firstly, it uses a part of the racingpost.com website that will soon become obsolete. That said, you can get that info from other places so all is not lost. (I suspect that, despite me receiving the promotional email recently, the system has been around for a while).
Itâ€™s difficult to project the success rate for such a system, but I suspect that itâ€™s quite high. However, strike rate needs to be considered in the context of odds available, and typically selections (of which there will be, unsurprisingly, no more than one a day) are close to the even money mark, perhaps a shade of odds on.
That said, todayâ€™s pick is 11/8 shot Tuscan Gold (8.20 Kempton).
The point though is this: for a system like this to be successful, it would have to be finding the winner in more than half of all races. Not impossible but very difficult.
And of course, betting at those odds would require a reasonably sizeable unit stake to make it worthwhile financially. All those caveats aside, it might be a fun system for small stakes and regular interest.
The upsell system, Each Way Winners, is a bit trickier to use but still not that hard. It takes a bit longer to find the picks â€“ about 15 minutes for four meetings today â€“ and, as the name suggests, picks are backed each way. I have reservations about this system, especially as the example used in the manual to illustrate the system identified a horse that finished eight of nine!
It has a bunch of picks today, as follows:
Bangor 6.40 Sunday City
Ffos Las 3.30 Any Given Moment
Ffos Las 4.00 Swift Chap
Ffos Las 4.30 Gwilym
Kempton 9.20 Fly By Nelly
Yarmouth 2.45 Clerical
Yarmouth 4.15 This Oneâ€™s For Eddy
The two bonus systems are moderate to awful. The first, Alpha Fave, backs certain favourites under certain conditions and can only be described as an â€˜interest only fun systemâ€™ (in other words, I wouldnâ€™t touch it with a bargepole).
The other bonus system doesnâ€™t even merit consideration. Itâ€™s rubbish.
So, overall, what do I think of One A Day Wonder? It has the usual hyperbolic sales bluster. It has the most aggressive post-purchase upsell sequence Iâ€™ve seen anywhere, in any market (i.e. not just horse racing), ever. And it requires opt in to get the system, which sets you up for all sorts of guff into your inbox until you work out how to unsubscribe (I downloaded the kit, then unsubscribed pronto).
One A Day Wonder is a fun little system that will find plenty of winners. The trade off is that those winners will rarely be at â€˜working manâ€™s oddsâ€™. It is easy to use and takes very little time.
In summary, if you can handle the labyrinthine sales sequence, and if you can bear opting in to get to the download page, and if you like fun systems where you neither win nor lose very much over time, and if you are OK with backing short priced horses then you might enjoy One A Day Wonder.
Although that sounds like a lot of â€˜ifsâ€™ (and IS a lot of â€˜ifsâ€™!), I canâ€™t say itâ€™s terrible. Perhaps Iâ€™ll track it for a couple of weeks and report back on my findings. In fact, I will track it for a while.
I canâ€™t recommend this as a portfolio system by any means, but it might give a little fun. Iâ€™ve seen worse for sure (though not in the sales sequence!)